Running a small business can be tough at the best of times. There’s a lot of pressure on you as the business owner to be on top of everything, and when you don’t have a large budget to pay staff, this can very quickly lead to excessive levels of stress and burnout. The good news is, there is something that can take the pressure off – outsourcing some of your business processes.
Outsourcing is the practice of having a third-party handle various tasks on a contract basis rather than hiring staff to do them. It is an excellent way to save money by getting access to the level of skill you need and giving yourself more room to breathe and focus on the tasks that you really excel at. What’s more, when you contract out things like design and SEO skills, you can still use your own brand, so your customers and clients will have no idea that every aspect of your business is not being handled in-house. If you’re wondering whether to take the plunge and use outsourcing to bolster your business, here are a few of the advantages that you may want to think about:
Grow your business
Growing your small business can be tough when you have a tight budget to work with. It’s often impossible to hire the best staff with the best skillset when you can’t offer them a huge salary. However, it is often possible to hire highly skilled professionals on a freelance basis. By outsourcing, you don’t have to worry about paying employee tax and national insurance, for example, which means that you have more money to spend on actually paying for the skills you need. This means you can more easily grow your business on your budget. This is one of the main reasons why so many small businesses are now using outsourcing on a regular basis.
Focus on money-making tasks
Although the back-office operations of every business are an important part of keeping things going, they are rarely the processes that actually make money for your company and help you to grow your business. That’s why it doesn’t make a lit of sense for you to spend your time working on things like bookkeeping and payroll when you could be working on more important things like developing new products and services or meeting with potential new clients – things that will actually make you more money in other words.
As mentioned above, when you outsource various business processes, you can actually save money, not only because you will not have all of the costs that come with hiring an actual employee to deal with, but also because freelancers and third-party companies will typically have their own equipment and workspace to work with, which means you won’t have to form out for specialist equipment or additional office space as you might have to do if you were completing all of your work in-house.
Maintain a high level of control
As small businesses grow, it can be difficult to maintain a high level of operational control. Not only do costs rise, but often employees cannot manage with the increased volume of work. Outsourcing solves both of these problems by enabling you to use a third-party’s management skills at a fraction of the cost. You’ll have access to a higher level of skill than you could afford in-house and more hands-on the deck to do the work that needs to be done.
Perhaps, one of the biggest benefits of outsourcing some of your business processes is the increased flexibility it brings. Often, we don’t need to have a full team of packing staff in the quiet season or a huge team of writers in our SEO company on a permanent basis when we’re just getting things off the ground, but there will always be periods when more work than usual comes in. Hiring permanent employees just so they’re there when we DO need them is pretty wasteful, but having access to freelancer staff and outsourcing companies who can swoop in when we do need them solves that problem pretty well.
Something that a lot of people don’t consider about outsourcing is that it’s a great way to manage continuity in business. If you know that you always have access to a pool of skilled workers who can step in at a moment’s notice, you don’t have to worry so much about staff tracking sick days or a client asking for you to do something that you just don’t have a high enough skill level to deal with in-house. You can simply get in touch with the right freelancer and ensure that your operation can continue to run as smoothly as it ever did without a loss of productivity or business.
Teach your employees
Another little considered aspect of outsourcing is the fact that you can use it to upskill your actual employees too. If you bring in contractors to work alongside your regular staff, and if those contractors have unique skills that your employees don’t, by the very fact that they work closely together, your employees will learn from the contractors and develop the kinds of skills you’re lacking in. Obviously, you can’t use this method in place of good training, but it really can help your employees to learn more about the work they do.
As you can see, there are a lot of really good reasons to consider using outsourcing more in your small business. You’ll save money, increase your productivity, be able to offer a higher level of service and avoid any nasty disruptions in your business, but this only stands if you do your due diligence and choose not only which freelancers and contractors you hire wisely, but also choose the processes you want to outsource very carefully too. If you can do that, chances are you’ll get some huge benefits from outsourcing.
So what are you waiting for? Why not look into outsourcing your business processes right now!